It has always been the case that although the Swiss haven’t invented much, they have refined a great deal with devotion and perfection. And that’s exactly what SWISS does as well. The airline does what the others do – just that little bit better. SWISS picks up on typical peculiarities in the important markets of Germany, the UK, Austria and Italy, and refines them in Swiss style. With entertaining videos we have made the small but crucial difference tangible – and captivates an audience of millions. With the combination of storydoing, branded content, and branded entertainment will place the brand far away from airports and planes.
All videos you can find here: https://www.swiss.com/de/en/swissed